Egypt has developed from the earliest of times as a multi cultural community and over the centuries it has been one of the origins of highly qualified workers. They are adaptable to the needs of the times, knowledgeable, multilingual and creative. Moreover, Egypt stands at an enviable strategic location bridging the three continents of Asia, Africa and Europe. Through its preferential and regional trade agreements, Egypt is the gateway to some of the world’s largest markets. This strategic location gives Sahara a preferential position as well as a significant time advantage to serve North Africa, Africa, the Middle East and Europe. Moreover its prime position within the country makes it twenty minutes away from Cairo International Airport, thirty minutes away from the city center, and less than three hours away from Egypt’s major ports. Now occupying 13,000 square meters in Cairo’s Nasr City Free Zone, Sahara serves a vibrant local market and exports over 60% of its production to clients around the globe.